THE NEW STANDARD FOR PENDANTS

Increased recurring revenue

Snap Lighting removes the barriers preventing homeowners and renters from regularly buying new light fitting styles and technology. Once a customer has Snap Lighting installed, they are likely to repurchase every 1-2 years (like home decor purchases), instead of every 5-10 years or more (when renovating or building).

Break into new markets

Approximately 30% of Australians are renting. Snap Lighting opens up this new, untapped market for your lighting business by allowing renters to do what they could never do before - change light fixtures without losing their bond.

Renters should still be able to personalise the look and feel of their home with lighting. And now you can help them do that.

Differentiation from your competition

Adopting Snap Lighting early gives you the jump on your competition. It shows you're thinking differently from the rest, innovating, and putting your customers’ needs and desires first.

Plus you'll have the ONLY pendant product on the market that is a direct swap for standard plug-in downlights.

Retain customers long term

Once customers have joined the Snap Lighting ecosystem it's easy for them to stick with it, and harder for them to switch back to hard wired or another platform. This lock-in effect will keep them coming back to you again and again over many years, and they'll be happy about it!

Low purchase frequency

Without Snap Lighting, customers need electricians to install or change light fixtures. It's expensive and it's a hassle. That's why typically most people don't change them for 5-10 years or more! Wouldn't it be great if your customers came back to you more often?

Lose customers to competitors

Are your current customers loyal to your business? If they can buy lights anywhere, what's stopping them from looking elsewhere?

And what happens when your customers find out your competitors have Snap Lighting, and you don't?

Then once they have Snap Lighting, they're much less likely to go back to anything else.

Be left behind in the industry

As the industry continues to develop, technology such as Snap Lighting becomes the industry standard and the preferred choice of your customers. So where does that leave you and your business?